Sergio Marchionne Undertakes Major Strategic and Cultural Change at Chrysler Group (p.86) – Attached is the reading assignment.
- What are the observable artifacts, espoused values, and basic assumptions associated with Chrysler’s culture? Explain
- Use the competing values framework to diagnose Chrysler’s culture. To what extent does it possess characteristics associated with the clan, adhocracy, market, and hierarchy cultures? Discuss
- Begin by looking up Chrysler’s mission or vision statement on the company’s website. Now answer the following question: To what extent is the culture type you identified in question 2 consistent with the accomplishment of this mission or vision? Explain.
- Which of the mechanisms for changing organizational culture did Mr. Marchionne use at Chrysler? Explain.
- Based on your reading this week, what recommendations would you make to Marchionne that would aid in his success in cultural change?
Note! Reading assignment is attached. 2000 word type essay. 4 hundred words per questions.