Using the build, borrow or buy framework find an example of a firm that has used one of these approaches to drive growth.
- You may use the text or the internet to find an exampleâ€¦your example must be uniqueâ€¦if another student has already posted the example you cannot use it
- Explain in your own words:
- What the firmâ€™s strategy is (cost leadership, differentiation, or value innovation) and
- What the firm did (build, borrow, buy)
- Using concepts from the text, critique the firmâ€™s approach. Did it yield a competitive advantage? If so, why? If not, why? Explain. Use evidence to support your claims.