Company Analysis Porter 5 Forces SLM Corporation

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Company: SLM CORPORATION

Stock Symbol: SLM

Porter’s 5 Forces Article

In this business analysis paper students are to thoroughly analyze the assigned company and prepare a five forces analysis specific to the assigned company and industry.

Reference for the Michael Porter article for the upcoming Porter Five Forces Paper:

Porter, M.E. (2008). The five competitive forces that shape strategy. Harvard Business Review, 86(1), 79-93.
Retrieved from Business Source Complete.

ARTICLE IS IN ATTACHMENT SECTION


Porter Five Forces Analysis paper RUbRIC

Submit your five forces company and industry analysis paper here. Criteria and grading are listed below and are in the syllabus.

Criteria and formatting for the paper:

  1. Four to five pages (maximum) of writing analysis, double-spaced, 12 font
  2. APA style and formatting required. However, no abstract is required for this paper
  3. Include a 1-page Porter model illustrating your analysis
  4. Reference page and title page
  5. Grading will be based upon the following Rubric:

Grading Criteria

Maximum Points

Analysis is concise, detailed, thorough; accounts for all five forces

20

Demonstrated understanding of article concepts

10

Research sources are thorough and appropriate for business analysis

15

Applies article concepts appropriately to selected business and industry

25

Prepares five forces model that clearly ties in with analysis

10

Writing style: concise, clear, master’s -level, APA format

10

Flawless spelling, punctuation, grammar; Business-style writing

10

Total

100

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