Incorporating the marketing strategy changes , marketing homework help

Get perfect grades by consistently using Place your order and get a quality paper today. Take advantage of our current 20% discount by using the coupon code GET20

Order a Similar Paper Order a Different Paper

Key Assignment

Incorporating the marketing strategy changes as the result of your research, the DiVito Bakery has now re-opened. As the marketing consultant for the DiVito Bakery you are now recommending a Performance Tracking Proposal, instituted to monitor performance and identify potential areas of under-performance.

The DiVito Brothers agree with your recommendation to institute a tracking program, and have asked you to prepare a Performance Tracking Proposal. In your proposal you need to address the following:

  • Background and Objectives of the new marketing strategy.
  • Key marketing metrics that need to be measured and a rationale for why these metrics are important.
  • Establish objectives (numerical goals) for each of the key marketing metrics you have identified.
  • Propose a methodology for collecting the data, including:
    • How the data will be collected (in-person, telephone, mail, online, other)
    • Recommended sample sizes by target group, including which consumer segments need to be interviewed (customers, non-customers, ethnic groups)
  • Timing: How soon after the strategy has been implemented should we do the tracking research? How soon should we go back after the initial research? Why?

Do you need help with this or a different assignment? We offer CONFIDENTIAL, ORIGINAL (Turnitin/LopesWrite/SafeAssign checks), and PRIVATE services using latest (within 5 years) peer-reviewed articles. Kindly click on ORDER NOW to receive an A++ paper from our masters- and PhD writers.

Get a 15% discount on your order using the following coupon code SAVE15

Order a Similar Paper Order a Different Paper