Two – Four Paragraph Strengths and Weaknesses of Starbucks from a SWOT perspective

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I am in need of 2-4 paragraphs and reference page, for my new project idea: Sushi Bento Boxes for Starbucks Corporation. She is looking for something like a SWOT but this would be condensed and focused on strengths, weakness and ethics of this new product introduction in each of the below bold categories (People, Products, Company).

Requirement: In relation to your project idea, contemplate each of the categories below for strengths and weaknesses and what opportunities and threats may occur with your new business idea. Consider the impact of ethical issues that may arise as well.

Briefly profile your idea and its single greatest strength and weakness in each of the following categories:

  • People: Consider one of the following areas: skills, knowledge, capabilities, impact on others both inside and outside the company, or other (be specific).
  • Products and/or Services: Consider one of the following areas: distinguishing features (or lack thereof), competitive advantages/disadvantages, quality, speed of delivery, installation and/or service capabilities, or other (be specific).
  • Company: Consider one of the following areas: reputation, capacity, responsiveness, customer attitudes, or other (be specific).
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