Discussing product’s positioning and Recommendations

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We are trying to create a new product line for chevy cars. Now, Nissan came up with an idea to put speakers in seats of cars so we are going to use that idea to put in chevy cars to expand product line that way. Placing speakers in car seats will allow drivers and passengers to hear their music perfectly anywhere in their seats. The bass will be louder than ever. No more people in the back complain about the noise they can’t hear, and no more people fall asleep while driving.

This is a group project. All of the above are hypothetical. My part is to discuss this kind of product’s positioning and Recommendations in Chevy cars. Please write 2 pgs for them, then I need some references.

You can look at the file, the Red Rows are my part.


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