After you read the case, do the following tasks:
- Conduct a SWOT analysis for Hindustan Lever prenatal product.
- Review the political, economic, technical, social factors that are relevant to this case.
- Explain whether Hindustan Unilever should enter the prenatal care market, using the analysis provided in the case study to support your answer.
- Analyze if Dove as a brand fits into the prenatal care market space based on the evidence provided in the case.
- Assuming Unilever decides to enter the market, recommend a segmentation, targeting, positioning strategy, and product strategy.
Develop a report using responses for the above questions and submit as a Word document through Turnitin by the end of Day 5.