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  • You are able to understand what are the different methods for collecting primary data.
  • It will also give knowledge about the sample, sample size and various types of sampling methods.

Assignment Questions:

  • Explain observation and experimentation with help of an example. What are different sources of secondary data information? (2 Marks)
  • What are the essential differences among nominal, ordinal, interval, and ratio scales? (1.5 Marks)
  • Discuss Sample versus Census. Describe the differences between a probability sampling and a non-probability sampling. (2 Marks)

4.Distinguish between: (1.5 Marks)

a.Direct and indirect questions

b.Open ended and closed questions

c.Research, investigative, and measurement questions.

  • Follow (APA) style
  • 4 to 5 references are enough
  • Try to use those references:
  • Business Research Methods by Donald R Cooper.
  • Doing Your Research Project: A Guide for First-Time Researchers in Education, Health and Social Science, 5th Edition
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