Option #1: Mobile Devices and Social Networking in Selling Process

In 2014, nearly half of the small businesses that reported an increase in social networks sales used social networking in multiple business development and sales capacities, including identifying requests for proposals, networking with new and existing customers, and promoting their own business (Hubspot, 2015). Users are increasingly turning to their mobile devices to view information and interact on social networking sites. Discuss how to respond to the challenges and opportunities that mobile devices and social networking present in the selling process.

Your paper should meet the following requirements:

• 3-4 pages in length, not including cover and reference pages.
• Formatted according to theCSU-Global Guide to Writing and APA Requirements.
• Cite a minimum of three sources, two of which should be academic peer-reviewed, scholarly sources to support your responses—in addition to your textbook. The CSU-Global library is a great place to find these resources.

Refer to the Critical Thinking Rubric available in the Module 1 Folder for information on grading details.

Reference

Hubspot. (2015). The ultimate list of marketing statistics. Retrieved from http://www.hubspot.com/marketing-statistics