Assignment: Small-Scale Qualitative Research Project—The Interview Guide

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The is research is related to Small Business Owners’ Strategies to Retain Employees

Assignment: Small-Scale Qualitative Research Project—The Interview Guide

In Chapter 3 of his text, Yin (2014) referred to Level 1 and Level 2 questions when conducting case study research. Level 1 questions include specific interview questions, while Level 2 includes the overarching research question. Furthermore, well-crafted qualitative research questions are open-ended and typically restate the purpose of a study in specific terms. These questions should start with “what” or “how” instead of “why.”

To prepare for this Assignment, review the Small-Scale Qualitative Research Project: Interview Guide Template, provided in this week’s Required Readings, and consider what type of research questions to ask. Keep in mind that your research question (Level 2) for this Assignment should be one that can be answered, at least in part, by the Level 1 questions asked in each interview. Questions that provoke a yes/no response are not permitted in a Doctoral Study interview guide.

By Day 7

Submit your completed Interview Guide, including the following components:

  • Primary Business Research Phenomenon
  • Research Question (Level 2)
  • Primary Research Goal(s)
  • Initial Probe Questions
  • Targeted Interview Questions (Level 1)
  • Targeted Follow-up Questions
  • Wrap-up Question
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